ACTIVA Footwear

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Project Overview

Magic Footwear, a renowned and trusted name in Nepal’s footwear industry, was thrilled to introduce a new addition to its family – ACTIVA Footwear, a premium category slipper brand. These premium slippers are designed to offer unmatched comfort, style, and durability, embodying the essence of Nepal’s rich heritage while embracing modernity.

In their pursuit of excellence, they recognized the importance of effective branding and digital marketing. We wanted to partner with BigADCo. to establish ACTIVA Footwear as a prominent and recognizable brand in Nepal and beyond. Our expertise in creating compelling brand identities and executing digital marketing strategies aligns perfectly with their vision.

What Did We Do? 

We joined them on this exciting journey and played a pivotal role in shaping the success of ACTIVA Footwear. Our primary objective was to establish a compelling brand image in the minds of customers, reinforcing Activa Footwear as a trusted and premium footwear brand name in the footwear industry. 

Activa Footwear

We worked together to bring the magic of ACTIVA to the world.

  • Digital Presence: We initiated a comprehensive digital marketing campaign, including social media marketing and targeted ads on platforms like Facebook and Instagram, to create brand recognition.
  • Website Design: We designed and developed a responsive website, aligning it with Activa Footwear’s brand guidelines. Our effective SEO strategies ensured that the website ranked on the first page of Google search results.
  • Creative Branding: In addition to the online presence, we created eye-catching creatives for Instagram and Facebook, maintaining brand consistency throughout all materials.
  • Online Sales: Boosting sales through online channels such as e-commerce platforms and leveraging platforms like Daraz to drive online sales. This involves employing strategies to enhance visibility, engage with potential customers, and optimize the online shopping experience to maximize conversions.
  • Influencer Marketing: Influencer marketing has involves collaborating with popular social media figures to promote a brand’s products and their audience, leveraging the influencer’s credibility and reach to drive brand awareness, engagement, and sales.

activa footwear

 

Services Provided to Activa Footwear

Results 

The collaboration between Activa Footwear and BigADCo. has got the brand’s visibility in the Nepali market. Activa Footwear has now emerged as one of the top choices for quality footwear among Nepali consumers.

 

  • Enhanced Social Media Presence: Engaging, entertaining, and informative content on social media, coupled with strategic paid advertising, has resulted in increased reach and a growing community of followers on Facebook and Instagram.
  • Top Google Ranking: Implementing effective SEO practices has propelled Activa Footwear’s website to the first page of Google search results. Organically, the website has experienced a 200% increase in impressions and user clicks.

Execution Strategy

Systematic strategies followed by BigADCo.

  1. Competitor analysis
  2. Social Media Creatives
  3. Paid ads on social media
  4. SEO
  5. Online Sales
  6. Influencer Marketing

This integrated approach has resulted in increased brand recognition, a stronger online presence, and ultimately, a more prominent position for Activa Footwear in the Nepali footwear market.

“BigADCo.: a game changer for Activa”


” Collaborating with BigADCo. for Activa has been a game-changer. Their expertise in social media, ad campaigns, web design, and influencer marketing has elevated ACTIVA Footwear’s presence and sales. BigADCo.’s innovative strategies and dedicated team have formed a reliable partnership that consistently delivers exceptional results. Excited about our progress, we anticipate reaching new heights together.”

Anuj Poddar

CEO, Magic Footwear