Philips
Priyanka, the founder of BigADCo. while working for Thompson Nepal, created some ad concepts for Philips. The concept needed to be unique and resonate with the standards of this prestigious brand.
Keeping this in mind Priyanka designed few quirky yet appealing newspaper ads while maintaining the international color scheme of the brand. The use of 2D image of an ant carrying a giant elephant and a sumo wrestler to draw the attention of the customer to the significance of the ad made the adverts distinctive.
A very creatively thoughtful and beautifully illustrated adverts were strongly admired by the company.
Advertising:- Newspaper Ads concept and design