“Various questions came to my mind before I was going to launch Hulas Vidhyut. How can we highlight environment friendly product in our branding? How we can look and feel different from other brands in our approach? Customers should feel some value in buying our product right from realizing the benefits e-rikshaw has to the users and the environment.
We needed someone who would understand this thought process.
We liked the look & feel of the designs presented by BigADCo. They helped us develop on our concept by understanding what we were looking for. We developed pamplets, brochures, business cards which looked nice and displayed what we were trying to portray.”